INFORMATION TECHNOLOGIES IN COMPETITION SEMINAR

INFORMATION TECHNOLOGIES IN COMPETITION SEMINAR
April 29, 2014, Tuesday Istanbul Chamber of Industry Odakule Assembly Meeting Hall

(Free)

In the Seminar, which will be held in cooperation with the Informatics Association of Turkey and Istanbul Chamber of Industry, the subject of "Information Technologies", which has gained great importance today and is an important tool in increasing the competitiveness of both SMEs and large-scale companies in the international arena, will be discussed in a wide scope. In the Seminar, which is free of charge; E-Commerce and Its Importance for Companies, The Importance of Informatics in Internationalization Activities, Applications in B2B-B2C Finance, Optimization of Search Engines, Interactive Marketing, Application Areas, Social Media Applications etc. many important issues will be discussed.

PROGRAM

13:30 - 13:45 Registration

13:45 - 14:00 Opening Speeches

14:00 - 15:30 E-Commerce and Its Importance for Companies

Panel Chair: Osman ÜNAL, Ekol Logistics Human Resources General Manager
Assist. Assoc. Prof. Dr. Arzu BALOĞLU, Marmara Univ. Computer Eng. Faculty Member
Önder KAPLANCIK, Carrefoursa Information Systems Director
- Informatics in internationalization activities
- B2B, B2C, finance applications
- Successful models

15:30 - 16:00 Coffee Break

16:00 - 16:30 Search Engine Optimization

Alper CENGİZ, SEM Internet Advertising Services Assistant General Manager.
- Interactive marketing and application areas
- Measuring your website

16:30 - 17:00 Social Media Applications
Salih Seçkin SEVİNÇ, Social Media Trainer, Author
- Determination of communication strategies
- Management of social media accounts
- Strategies to get on the "Trending Topics" list

17:00 - 17:30 Question and Answer

17:30 Closing

Venue of the event:
Istanbul Chamber of Industry - Odakule Assembly Meeting Hall
ISO - Odakule Building, Istiklal Caddesi No: 142 Beyoglu/Istanbul

REGISTRATION: TBD Istanbul Branch, Tel: (216) 337 70 41 e-mail: [email protected]

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